About Us

Whether you’re visiting Holden Beach for one week or one month, rest assured you’re in good care with the Team at PROACTIVE. With a diverse group of talent, our collective effort to make your stay enjoyable is unsurpassed. Let’s meet the crew…


Jabin Norris – President

Jabin Norris is the founder and president of PROACTIVE Real Estate. Jabin Norris is your hometown Realtor. His Holden Beach roots run deep. Multiple generations of his family have called Holden Beach home. Jabin’s heritage affords him a wealth of local knowledge that is special and rare. A self-driven entrepreneur, he is forward-thinking with an insatiable desire to grow. His professional savvy has not gone unnoticed. Real Trends ranked him in the top 1% of Realtors nationwide. Jabin loves to stay on top of real estate data and current trends. When you meet, be sure to ask him what’s new in the real estate market.

Jabin takes pleasure in the outdoors, especially the water. Raised by the ocean and Lockwood Folly River, he enjoys surfing, boating and many other water-related activities. Truth be told, Jabin is an adrenaline junkie. Extreme sports have always topped his list of favorite things to do. Jabin is also familiar with tamer Holden Beach activities. He’s more than happy to provide dining and entertainment recommendations.



An unknown hobby of Jabin’s is photography. The marketing photos you see utilized by PROACTIVE are through Jabin’s eyes. When you see Jabin, be sure to ask him to show you his latest visions.



Jabin is known for his two part charitable focus. The PROACTIVE Companies hold charitable events annually that support the humane treatment of animals. Focusing on a local basis, PROACTIVE supports local animal charities such as Paws-Ability. Together, Jabin believes our efforts can help educate our youth against animal abuse and help animals in need of a home. Jabin’s sidekicks are Kobi and Darcy, two spoiled Siberian Huskies.


Also focused on his community’s youth, Jabin is investing back into the next generation. Our youth are our future, for a brighter tomorrow Jabin believes we must invest in them today. Sponsoring local schools, events and other activities are a portion of Jabin’s investment. His focus is to help uplift the youth and help them stay on track for a successful future. “It’s important to keep our youth away from drugs and other negative distractions that modern society pushes at them.”



Greg Isenhour – Property Manager

Greg Isenhour Born in Concord, NC, Greg is a second generation real estate broker and general contractor. Adolescent years were spent learning custom home building from a hands-on perspective. After receiving his undergraduate degree from Asbury College and a Master’s degree from Duke University, Greg settled in Chapel Hill, NC where he spent 25 plus years in the real estate, land development and construction industry. In 2004, Greg purchased an old beach shack in Surf City as a weekend getaway, tore it down and rebuilt new; little did he know that he had just opened up shop on Topsail. While not a part of the original plan; salt air, ocean breezes, and blue seas soon beckoned him to move to the coast full time. Greg and his wife (Beverly) began transitioning to the Holden Beach area in 2016 and moved here full time in 2018 to go to be closer to family.
In total, including the time learning the construction trade since the age of 14, Greg brings 45+ years of experience with PROACTIVE. That experience encompasses managing his own companies in construction, real estate sales and property management, land development (commercial and residential), an industry teacher and consultant, and owning/managing other service related companies. He is a business entrepreneur on multiple levels that is and has been respected and honored by his peers for his business savvy, intuition, and innovation.
From the outside, Greg observed PROACTIVE Vacation Rentals and the leadership that Jabin was providing in bringing innovation to the vacation rental market in Holden Beach. Greg was impressed and enjoyed his energy, finding that he shared common values that PROACTIVE holds in its operation. He is excited to be a part of the PROACTIVE team and to be a catalyst in moving the company forward as the number one property management company for the Holden Beach area.
Greg lives here in the Holden Beach area on the ICWW. He and Beverly enjoy their spare time on the boat from just goofing off to offshore fishing along with the chocolate Labradoodle – Halle. Look out if you see Greg on the golf course! He also enjoys listening to live music venues and his wanna be rock star, enjoys karaoke. Greg and Beverly also have five adult kids and seven grandkids that keep them busy when they are either visiting here or when traveling to see them.




Devan Britt- House Keeping Supervisor

Devan Britt is a native of Holden Beach and serves as our Head of Housekeeping.  She began working at Proactive Vacations in June of 2017 as a home inspector.  Devan’s attention to detail and motivation quickly moved her to a key house keeping position, and then to her promotion to Head of Housekeeping, overseeing and supervising all cleaning vendors and providing post-cleaning inspections to assure quality care of the home.  Devan and her husband have three beautiful children and one massive Great Dane!


Jackie Leonard-  Reservations

Jackie Leonard is the Reservations & Guest Services Manager for PROACTIVE Vacations.  Jackie joined our team in June of 2018 and hit the ground running during the busy summer season.  Previously, Jackie enjoyed living in the beautiful mountains of Virginia but she now is over the moon to call the sandy shores of Holden Beach her home and return to her native state.  Jackie enjoys working with our guests and creating a vacation experience to remember.  She and her husband and two rescue dogs are in heaven!


Morgan Wilkinson- Reservations

Morgan Wilkinson has been with the PROACTIVE family since September 2018 working in our Café Ahora as a Barista and recently transitioned to our Reservations department. Morgan has made Holden Beach her home for the last seven years having moved from Richmond, VA.  Customer Service is her passion and working with our guests making their vacations plans come together is rewarding and fulfilling.  Her happy spirit resonates on the phone and guests love her!



Ashley Crocker- Information Technology 

Ashley Crocker is also a Holden Beach native and in November 2017 joined the PROACTIVE team as our Information Technology.  Ashley is committed to keeping our technology and data systems up to speed while enhancing our marketing and outreach to the community and to our guests.  Knowing the demands of her job, Ashley enjoys the off shore waters of Holden Beach catching her dinner!






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